Dr. Starr Holden Builds Mission-Driven Training With Articulate 360 AI
Creating high-impact in-house training
21+ years
building training with Articulate
Eliminated
outsourced voiceover costs with AI in Articulate
Faster
turnaround times with Articulate 360 AI
Dr. Starr Holden is a learning and development professional with more than two decades of experience building custom e-learning courses. She currently serves as the Senior Associate Director of Instructional Design at the Alzheimer’s Association and Executive Director of the Brain Bowl Foundation.
Dr. Holden’s work is mission-driven and spans across industry lines, from military and government agencies to universities and nonprofits. Whoever she’s working for, she creates resonant e-learning experiences that solve real problems for real people.

Industry: Learning & Development
Learning audience: Medical, government, non-profit, and university clients
Learn more about: Storyline, Articulate 360 AI
The Challenge
Create training that engages and inspires for mission-driven organizations
Holden’s experience as an educator has taught her that when it comes to online learning, learners need courses that feel as welcoming as a live classroom. This is especially true for the organizations she works for, so she often folds video and voiceover instruction into her courses.
“When I’m dealing with nonprofits in corporate America, they need things fast,” says Dr. Holden. Text-to-speech is a quick way to add audio to a course, but for a long time, AI voices available were too robotic to engage real learners and undermined credibility. These robotic voices were nonstarters for clients, yet professional narration meant bringing in outside voice talent, which added cost and turnaround time.
To create meaningful courses for mission-centric organizations, Dr. Holden needed an authoring software that could cultivate a real sense of engagement from behind a computer screen—and the capability to create top-quality courses quickly.
The Answer
A complete production workflow, run within Articulate 360 AI
Holden was first introduced to Articulate products while in school—and it’s been her platform of choice ever since. For more than a decade, she’s been refining and optimizing her workflow within the program and putting out life-changing courses for the organizations she works for.
“We start and end with Articulate,” says Dr. Holden. “Articulate is my go-to tool. I love it.”
A caregiver course built for the Alzheimer’s Association is the clearest example of what Articulate 360 AI makes possible. The training targets two audiences: family members supporting a loved one through Alzheimer’s or dementia, and the clinical staff working alongside them, and ushers in a holistic care plan everyone can get on board with while navigating such a challenging disease.
In recent years, AI in Articulate has dramatically changed Dr. Holden’s production process for the better. “Your AI voice has gotten so good,” she says. She now builds narration entirely in-house, choosing from a wide range of voices, tones, accents, and languages.
Unlocking Human Potential
Training that solves real problems for real people
The results of Holden’s training are directly tied to each organization’s mission: better training for students, faculty, caretakers, and loved ones.
“If I can build for a company that I believe in, then they will get the best out of me,” she says. It’s a standard she applies across every organization she works with—whether that’s the Alzheimer’s Association, the Brain Bowl Foundation, or a university trying to keep students enrolled in online programs.
And it’s a standard Articulate has helped her meet consistently for more than two decades. “I always tell any organization that the investment is as good as the tools that you use,” she says. “When you use the right tools, your learners will see the difference in the quality of your product.”
Those same tools, says Dr. Holden, have grown with her as she’s progressed in her career. “I have grown with Articulate. I have evolved in my field, and Articulate has evolved and grown with me,” says Holden. “It’s my happy place.”
Dr. Starr Holden of the Alzheimer’s Association and the Brain Bowl Foundation uses Articulate 360 AI to build mission-driven training
I have grown with Articulate. I have evolved in my field, and Articulate has evolved and grown with me.
Loved by customers and industry experts
*Data provided by Dr. Starr Holden, 2026. This content is based on reported experiences from an actual customer and is provided solely for informational and illustrative purposes. In some cases, we have edited and reprinted feedback; however, in such cases, we did so only to shorten the text and not to edit the nature of the feedback provided. For confidentiality purposes, some information has been anonymized. This content is not intended as a promise or guarantee for any use by current or future customers. Results may vary substantially for each customer.
Articulate, Articulate 360 AI, and Storyline are either registered trademarks or trademarks in the United States and other relevant countries.
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