Sales training
Boost revenue with effective sales training
Articulate 360 empowers sales enablement teams to onboard, train, and continuously update reps to win and adapt in the age of AI.

We use Articulate to create so many different types of training around sales enablement, building training that teaches selling skills and helps our aftermarket salespeople understand the portfolio.
Before
with Articulate
Before
Sales training falls behind the business. Enablement teams struggle to keep training current as products, messaging, and priorities change.
with Articulate
Faster readiness through AI-powered creation. Transform product documents, scripts, and videos into course drafts in minutes and localize training into more than 80 languages.
Before
Reps are not prepared. New competition, shifting buyer expectations, and AI-driven insights make it harder for reps to execute with confidence.
with Articulate
Training that maps to real sales scenarios. Incorporate scenario-based training to help teams adapt to new tools, shifting buyer behavior, and evolving market pressure.
Before
Sales content lacks relevance. Static decks and one-size-fits-all materials do not reflect real customer conversations or current deal dynamics.
with Articulate
Relevant messaging for every role. Create role-specific training aligned to products, buyers, and sales motions so every rep learns the same core story.
Before
Training is hard to scale. Enablement teams lack efficient ways to distribute, track, and maintain control over sales training across teams and regions.
with Articulate
Scalable delivery with built-in tracking. Publish and track training from a central platform so reps always access the right content while enablement maintains visibility and control.
We use Articulate to unlock better sales enablement training.
Articulate 360—the fastest way to create sales training that keeps pace with change
Intuitive authoring
Intuitive UI and integrated AI Assistant make it easy for anyone to create sales training
Engaging learner experiences
Build effective sales training with interactive practice to help skills stick
Helpful templates
Start creating quickly with course templates on a range of sales training topics like pipeline management and deal negotiation
Integrated collaboration
Invite colleagues to co-create, edit, and review content to accelerate and simplify sales course feedback and approval
Deliver and track
Use Articulate’s Quick Share, Reach, or your existing LMS to deliver training to any device and track engagement

Global equipment brand equips sales teams with immersive hybrid product training
John Deere needed a better way to prepare its global sales force with foundational product knowledge before costly in-person sessions. Using Articulate 360, teams built interactive, immersive training that makes reps far more prepared for hands-on learning and improves return on investment for customers.
See what makes Articulate the leader
Experience what makes Articulate 360 the #1 e-learning creation platform
Supercharged with AI
Generate sales training up to 9x faster with Articulate 360 and AI Assistant—your high-quality helper trained in instructional design
Designed for all skill levels
Anyone on your sales enablement or extended team can build sales training in the easy-to-use platform
Accessibility-focused
Use robust features that broadly support WCAG and Section 508 accessibility standards to build sales training for all learners
Grow with a global community
Join 1.4M e-learning pros and get access to hundreds of free templates and downloads to advance your sales training content
Learn more about Articulate 360
Discover why more than 2 million sales training courses have been created on our platform.
Explore additional use cases for powerful workplace learning
Onboarding training
Set employees up for success from day one and increase retention with engaging onboarding training
Compliance training
Reduce business risk by keeping teams up to date with the latest compliance standards
Soft skills training
Equip teams with skills to improve communication, enhance productivity, and promote a positive work culture
Customer training
Drive higher product adoption, and improve customer retention and loyalty with effective customer training